SMS is very popular, with 98% open rates across Sub-Saharan Africa.
We currently support sending bulk SMSs to Kenya, Uganda, Tanzania, Togo, Nigeria, Malawi, Benin, Burkina Faso, Burundi, Cameroon, Côte d'Ivoire, Egypt, Ethiopia, Ghana, Lesotho, Mali, Namibia, Niger, Rwanda, Senegal, South Africa, Swaziland, Zambia, Zimbabwe and Guinea.
WhatsApp is the most popular messaging platform, with 2 billion users. The main benefit of using WhatsApp over SMS is the ability to add interactive media such as images, voice, video and location.
We currently support sending WhatsApp messages to all countries where WhatsApp is legal.
Messaging is still one of the most popular means of communication. Over 98% of mobile phone owners open messages, whether marketing or transactional. More businesses are now adding messaging as a part of their business processes. Banks, for example, will send an SMS OTP to reduce fraud, while Pizza joints can use SMS for marketing or announcing special offers.
WhatsApp adds more advantages to messaging. With WhatsApp, a business can build an FAQ or social commerce bot that helps customers interact with the business services 24/7. WhatsApp's rich media capability allows businesses to send an image, audio or a video enriched message. With WhatsApp, banks and insurance companies can now ask customers to submit image copies of their documents for KYC or as evidence for a claim.
Kenyan organizations are integrating CRM software's into their businesses on a day to day basis and reaping the benefits of using one
A social media campaign is tactic marketers use to develop and assist a business in meeting their goals using social media platforms.
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